Mal Warwick's Newsletter

Every month, Mal Warwick's free email Newsletter offers you ideas you can take to the bank: money-saving tips, no-nonsense analysis of fundraising, mail samples galore . . . plus advice from top pros. A single issue could be worth thousands of dollars to your organization. 

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The following articles have appeared in past issues. Please click on the links below to read each article:

• Direct mail fundraising in the 13th century by Mal Warwick
• Six new challenges in direct mail fundraising by Mal Warwick
• When only an online appeal will do by Madeline Stanionis
• A year's worth of mail by Mal Warwick
• Urgency vs. desperation by Deborah Block and Paul Karps
• "Recycled goat enclosed" by Mal Warwick
• Relationship fundraising: the key to your future by Ken Burnett
• Responding to donor behavior by Robert A. Harris
• Tips from the ultimate pros
• Seven ways to use e-mail by Nick Allen
• How to plan for a postage increase by Steve Hitchcock
• Who are your donors? by Bruce Campbell
• What fundamentals will endure? by Steve Hitchcock
• Recruiting sustainers by phone by Joe White 
• Accountability counts! by Deborah Block and Paul Karps
• Finding major donors by mail by Andy Robinson
• Renewals vs. special appeals by Steve Hitchcock
• 10 myths of telephone fundraising by Bob Penner
• Edit your heart out! by Deborah Block and Paul Karps

Here's what our subscribers say:

"The best and most idea-productive direct mail newsletter in the field. We would pay at least $100 for it." Jerold Panas

"I love this newsletter! We keep all our back issues in a binder, so we can use things out of them over and over." Carol Geffen, Planned Parenthood

"More than any other publication, Successful Direct Mail & Telephone Fundraising keeps me up to date on what everyone else is doing! Have I stolen from it? Sure!" Mitchell Hinz, Cancer Care, Inc.