Materials from recent events

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Please click on links below to view presentations and materials from recent events: 


 

SVN Peer-to-Peer Learning Call
Social Venture Network
 Fundraising When Money Is Tight

 

2008 International Fundraising Congress
October 14-15, 2008 – Noordwijkerhout, The Netherlands
Master Class by Mal Warwick

 23 reasons why people respond

 2008 Email Design Guidelines

 Assessing a Direct Mail Fundraising Letter

 Assessing a telefundraising script

 Assessing an email appeal

 CASE Currents TM Article

 Getting Inside the Mind of the Donor

 How to Write Brilliant Appeals

     Parts     1     2     3     4     5     6     7

 Jakob Nielsen - online vs print copy

 Rudolf Flesch's Rules

 What's in a phone script

 Why Do People Give

2008 BALLE Annual Conference
June 6, 2008 - Boston University
Workshop by Mal Warwick
 Best Practices of Strong Membership Programs

Bangladesh Freedom Foundation and The Resource Alliance
May 23, 2008 - Wings Centre, Dhaka
Workshop by Mal Warwick
 How to Write Successful Fundraising Appeals
 Crafting a Message to Win More Supporters for Your Cause
 The Nonprofit Superbrands: Adding Real Value to your Organisation's
 How to Assess a Direct Mail Fundraising Package

Center for Philanthropy
March 22-23, 2008 - Kyiv, Ukraine
Workshops by Mal Warwick
 What every nonprofit board member and CEO needs to know about fundraising
 The five strategies for fundraising success, Part 1
 The five strategies for fundraising success, Part 2
 Crafting a Message to Win More Supporters for Your Cause


Sutera Milenium Communications
Matrade Exhibition & Convention Centre
March 10, 2008 - Kuala Lumpur, Malaysia
Workshop by Mal Warwick
 The Five Dimensions of CSR
Handouts:
 CSR Resources for Further Study
 The United Nations Global Compact
 20 Ideas that Changed the World
 20 Simple Steps to Sustainability

Sutera Milenium Communications
Matrade Exhibition & Convention Centre

March 9, 2008 - Kuala Lumpur, Malaysia
Workshops by Mal Warwick
 The Nonproft Superbrands: Adding Real Value to your Organisation's Resource Mobilisation Appeal
 Crafting a Message to Win More Supporters for Your Cause

The Resource Alliance
February 25, 2008 - New Delhi, India
Workshops by Mal Warwick
 The Nonprofit Superbrands: Adding Real Value to your Organisation's Resource Mobilisation Appeal
 Crafting a Message to Win More Supporters for Your Cause

Swedish Fundraising Council
December 6, 2007 - Stockholm, Sweden
Workshops by Mal Warwick
 Getting the Most from your Investment in Direct Mail
 Raise More Money Through the Power of Word-of-Mouth

14th Eastern Africa Resource Mobilisation Workshop
November 27-29, 2007 - Mombasa, Kenya
Workshops by Mal Warwick
 Crafting a Message to Win More Supporters for Your Cause
 The Nonprofit Superbrands: Adding Real Value to your Organization's Resource Mobilsation Appeal
 Emerging Big Ideas in the Global Arena    

Blackbaud 2007 Nonprofit Conference
November 11-12, 2007 - Charleston South Carolina
Workshops by Mal Warwick
 Crafting a Message to Win More Supporters for Your Cause
 How to Write Successful Fundraising Letters
Handouts:
 23 Reasons Why People Respond to Fundraising Appeals      
 
How to Assess a Direct Mail Fundraising Package
 The Cardinal Rules of Fundraising Letters

The 27th International Fundraising Congress
October 25, 2007 - Noordwijk, The Netherlands
Workshops by Mal Warwick & Katherine Yong:
 What Every Fundraiser Needs to Know About Corporate Social Responsibility, Part 1
 What Every Fundraiser Needs to Know About Corporate Social Responsibility, Part 2

The 27th International Fundraising Congress
October 23-24, 2007 - Noordwijkerhout, The Netherlands
Workshops with Mal Warwick:
 "Everything You Need to Know About Direct Response Fundraising of a Master Class, Part 1"
 "Everything You Need to Know About Direct Response Fundraising of a Master Class, Part 2"

AFP Winnipeg

September 27, 2007 - Winnipeg, Manitoba
Workshops with Mal Warwick:
 "Advanced Topics in Direct Mail Fundraising, Part 1"
 "Advanced Topics in Direct Mail Fundraising, Part 2"
 "Advanced Topics in Direct Mail Fundraising, Part 3" 
 "Advanced Topics in Direct Mail Fundraising, Part 4"
Handouts:
 "23 Reasons Why People Respond to Fundraising Appeals"      
 "How to Assess a Direct Mail Fundraising Package"
 "The Cardinal Rules of Fundraising Letters"
 "One-Year Fundraising Program"
 "What to Include in Your Case Statement"
 "Sample Two-Month Master Fundraising Calendar"

Craigslist Foundation Nonprofit Boot Camp
August 18, 2007 - UC Berkeley
Worshop with Mal Warwick:
 "Developing a Message to Win More Supporters for Your Cause"

Giftworks User Group
July 17, 2007 - Webinar
Workshop with Mal Warwick:
"What You Need To Know About Direct Mail"

Bridge Conference
July 10, 2007 - Washington, DC
Workshop with Mal Warwick:
"Problem-Solving for Advanced Practioners"

Bridge Conference
July 9, 2007 - Washington, DC
Workshop with Mal Warwick:
"The Power of Networking" 

AFP International Conference
March 26, 2007 - Dallas, TX
Workshop with Mal Warwick:
"Seven Challenges in Direct Mail Fundraising"

Association of Fundraising Professionals
March 8, 2007   San Jose, California
Silicon Valley Chapter
Workshop with Mal Warwick:
"The Power of Networking"



Association of Fundraising Professionals Canadian Fundraising Congress
November 13-15, 2006  Toronto, Canada
Workshop with Mal Warwick (Bachelor's Track):
"Direct Response Fundraising 101"
Workshop with Mal Warwick (Master's Track):
"The Hands-On Guide to Raising $1,000 Gifts by Mail"



National Volunteer & Philanthropy Centre
August 31, 2006 Singapore
Workshops with Mal Warwick:
"Bring Your Challenges to the Fundraising Clinic"
How to Write Successful Fundraising Letters
Special Events
Fishing Where the Fish Are
More info: www.nvpc.org.sg

August 19, 2006
Berkeley, California
Craigslist Foundation Nonprofit BootcampWorkshop with Mal Warwick:
"Developing a Message to Win More Supporters for Your Cause"

August 6, 2006

Portland, Oregon
Planned Parenthood Federation of America Development Conference
Luncheon address by Mal Warwick:
"Fundraising Today: The Good, The Bad, The Ugly"
Workshops with Mal Warwick:
"The Latest in Direct Mail"
"Raising Major Gifts Through the Mail"

May 5 – 7, 2006
Bangkok, Thailand
Resource Alliance International
Workshop on Resource Mobilisation
Two-part mini-course:

How to create a marketing and fundraising strategy:

Part I & Part II

April 1-5, 2006 — Atlanta, Georgia
International Conference on Fundraising
Association of Fundraising Professionals
- One-day Pre-Conference Workshop, April 1: "Direct Mail Fundraising 101"
- Workshop, April 3, 3:00 – 4:15: "The Hands-On Guide to Raising $1000 Gifts by Mail"

AFP San Antonio Chapter
A presentation by Mal Warwick
January 30, 2006
Seven New Challenges in Direct Mail Fundraising

Social Venture Network "Calls with the Experts"
A teleconference with Mal Warwick
November 17, 2005
What every nonprofit leader needs to know about fundraising

AFP Greater Cincinnati One-Day Fundraising Conference
September 22, 2005
Raising $1,000 Gifts by Mail

How to Write Successful Fundraising LettersAssessing a Direct Mail Fundraising Package

UNICEF Latin America
Panama City, Panama
19 May 2005
Segmentation for Fun and Profit

Pareto Fundraising Master Classes
Sydney and Melbourne, Australia
May 11 and 13, 2005
Are You Getting Your Money's Worth from Your Fundraising Staff or Consultant?
A Guide for the Chief Executive by Mal Warwick for Pareto Fundraising

International Workshop on Resource Mobilisation
Bangkok, Thailand
7-8 May, 2005
Strategy: Setting Your Course for Fundraising and Marketing

Primer Congreso Hemisférico de Recaudación de Fondos
México, D.F.
4 de febrero de 2005
How to use e-mail to raise millions and build your constituency
presented by Mal Warwick and Marcelo Iñarra Iraegui

En Español . . .

5º Congreso Español de Fundraising
Madrid, España
14 de septiembre de 2005
Los Secretos de Éxito en la Recaudación de Fondos
¿Qué es el marketing directo, y cómo puede ayudarle


Entrevista con Canal Solidario
6 de septiembre de 2005
Primer Congreso Hemisférico de Recaudación de Fondos
México, D.F.


3-5 de febrero de 2005
Curso avanzado sobre la recaudación de fondos — por correo directo (Primera parte de un taller con Mal Warwick)
Curso avanzado sobre la recaudación de fondos — por correo directo (Segunda parte de un taller con Mal Warwick)
Un viaje por los mejores casos del fundraising sobre la web
Casos de los EE.UU. presentados por Mal Warwick

11a. Conferencia Latino-Americana
de Movilización de Recursos para el Tercer Sector
San Pablo, Brasil
18-21 Septiembre, 2003

Los 9 puntos claves del marketing directo


¿Qué es Transparencia y por qué es importante?

1er Congreso Internacional de
Recaudación de Fondos y Marketing Social
Santiago, Chile
10 Abril 2003

La Búsqueda del Esquivo Quark

Resource Alliance - América Latina
Buenos Aires, Argentina
September 2001

Hacia el Futuro

Asociación de Ejecutivos de Desarrollo de 
Recursos Para Organizaciones Sociales (AEDROS)
Buenos Aires, Argentina
September 2001

El ABC de Las Cartas de Solicitud de Fondos
     
Cinco Estrategias para
el éxito en Fundraising

Portugues . . .


11a. Conferência Latino-Americana
de Mobilização de Recursos para o Terceiro Setor
São Paulo, Brasil
18-21 Setembro, 2003
As 9 coisas mais importantes sobre Marketing Direto
O que é Transparência e por quê é importante?
Como funciona o Marketing Direto?