What does it mean to realize an organization’s mission? For many, optimizing a non-profit’s mission is tied to optimizing fundraising. But how can we maximize fundraising amid soaring costs, record inflation, and ever-changing financial landscapes? Through the compass of economics, MWD's Senior Account Executive, David Allen, explains constructive and actionable ways to navigate these confounding fundraising questions.

Check out his column in the most recent edition of TheNonProfitTimes.

About the author: David Allen, Senior Account Executive, is a fundraising professional with experience leading and supporting teams in both the for-profit and non-profit sectors. Specializing in financial and quantitative analysis and reporting, he enjoys working with numbers and data. He is a graduate of both CSU, East Bay where he earned his master's degree in economics, as well as the University of Arizona's Fred Fox School of Music where he earned his bachelor's in performance. In his free time, David loves to attend live performances, visit museums, and (struggle to) windsurf (badly).