MWD BLOG

What Makes A Great Legacy Proposition – Benchmarked Across 20 Charities…

Whether you’re just gaining some traction, or are happily swimming in bequest revenue from your loyal donors, you need to look to the future.…

Legacy giving must be embedded as part of every donor experience, every marketing channel, and every fundraising area.…

If your program is experiencing reduced revenue in 2022, you are not alone. MWD experts have outlined some thoughts and recommendations to keep your program strong and effective.…

What should you balance when thinking of partnering with an online will-writing vendor? What may seem a quick fix or “easy money” generally isn't...…

Russell N. James III, JD, PhD, CF and Michael J. Rosen recently published a white paper about legacy giving in the current environment. Mal Warwick Donordigital was pleased to sponsor this study from these world-renowned experts. And I’m pleased to share my thoughts.…

In 2019, every organization needs to focus on gifts of stock and other non-cash assets across all areas of fundraising. Household wealth is 97-99% assets vs cash. If you’re only asking for a cash gifts, you’re asking too small and putting your organization at risk.…

In the two decades since I first started in planned giving, promotion of legacy gifts has exploded. Yet, the percentage of people who leave money to charity in their estate plans has not increased. It's still in the anemic single digits. HOW we promote legacy gifts is the problem.…